While Joel initially had no idea why she would want to do this, he decided to oblige by wrapping her in black electrical tape. The budding designer was reportedly working with a model who “suggested I use electrical tape on her for the last look,” he said. The unconventional patterns were inspired by an encounter the designer had while working as a rookie fashion photographer in 2008, according to the Black Tape Project’s website. In order to prevent discomfort – and perhaps an inadvertent bikini wax upon removal – Joel claims he uses “only skin-safe artistic body tape”. Others had their privates obscured by nothing but a skimpy tape “flower” that was unattached to the rest of the get-up.
One of the models’ bodies was crisscrossed with spike-studded black tape – a salacious take on the dog collar design – with black Xs acting as pasties.
The show was the brand’s most ‘provocative ever’.